Ford "On The Road" 6-part Video Series


About this Project

Konnekt produced a six-part web video series for Canada’s largest national newspaper, The Globe and Mail. The web series, sponsored by Ford, features Konnekt co-founder Amber Mac taking the new Ford Focus to all her favourite destinations to shop, dine and stargaze! Each of the six blog posts written by Amber is paired with a short video produced by Chris Dick of Konnekt and highlights various features of the vehicle such as the MyFord Touch in car communication and entertainment system, large trunk, sunroof, and more. The videos were shot in a variety of locations (from city to country settings) and conditions (bright sunny days to night shots), highlighting interior, exterior, and moving vehicle shots.

More details

video production, digital strategy, content

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    6228 Allan Street
    Halifax, Nova Scotia
    B3L 1G6
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